About this video:
What you focus on is what you're focused on.
Earlier this week I unfollowed everyone on IG and had a lot of you interested as to my reason.
In this video, I'll go over
1. Why you need to be all in to play the game (and why guy's like Gary V and Grant Cardone aren't all in)
2. Why if your goal is to be the best, to truly do something ground shaking, you must do things obsessively
3. There is being famous, and being #1. Pick which one you want and live with the by-product of that decision
4. What I do and am currently doing that prompted all of this
-100 units of time
-Say no to everything
-Delay gratification in all areas (dopamine spikes)
Results speak, and we have students making $3,000 a week, $1000 a day, and over $100 per cut. Laser locked execution on what makes the boat go faster and being a doer, not a talker.
Ready to join the Elevated Mentorship program?
Click the button below to book a call with me and my team to see if we can help your business scale!
Hey everyone, Daniel Contreras (@dlucs_) here founder of The New Era Of Barbering. And on this YouTube video, I really want to go ahead and talk about why obsessive focus should really be your main focus. Um, and th the, the, the topic of today's video was really brought up because of a decision that I've made finally this week. And this has been something I'm going back and forth on for awhile. Uh, two, two, one, follow everybody on Instagram, and it's not really that big of a deal. I didn't really think it was that big of a deal. Um, but the reaction I got from people in the DMS at least were very intrigued just to understand, like the why when I, when I was kind of explaining it, at least on my story of really this obsessive behavior of obsessive focus and set, and it's been a trend, at least for me, and the more I dive into it, uh, the more I get, the more I get really interested to buy this.And the more I really understand, like, this is something that true masters, that true people, that master their craft, true doc, people who dominate and what they do have this trait. And it's not something that you have to like you have, or you don't have the amazing thing about this is this can be developed over a period of time, and everybody could, has the decision to be obsessed, really focused around actually, everybody is obsessive focused. Now that I think about it, that wasn't really a correct statement. Everybody's obsessively focused, but I think people are obsessed. We focused on the wrong things. And if you're not aware of at least like what you're obsessed with, focused on, well, you're going to get the wrong results that you actually want. I think a lot of people they want to have, like, especially the barber industry, right? So for those of you that don't know, um, I run a educational company in the barber industry called The New Era Of Barbering, showing the barbers how to raise effectively raising scale pricing, uh, in $20 increments, uh, and be able to go from wherever the charging from 20 bucks to a hundred, 200 bucks, uh, really just by Jacob, there's just an operations, their approach to business, uh, and really to systemize this whole process.Right. And I don't think a lot of barbers it's, it's become like a, um, a random drug hustle almost, right? Like you're the plug for the haircuts and it's been it's it, the industry has been run. So, uh, or at least from my experience of seeing barbers and even myself, um, used to run my business, you know, I was charging like 16, 20 bucks, just like a random drug hustle, just, just doing random actions. And hopefully I'm going to get paid and, you know, it's very casual, upfront, so it can be a very smoke and mirrors type deal. You think you're making money, but you really look at the bigger picture. The th the, the, the machine can be finally to it. And for me to get it finely tuned was going from like $16 dollars. When I was like four years ago, I believe 2016, 27, 2015, um, to now, uh, while I'm retired currently, I don't cut hair. I just run my educational company. But, you know, when I, when I retired last year from cutting hair, I was charging $200. And I think a lot of people, you could see other comments from videos. It's hilarious. People, I would never pay $200. Vericut like, well, yeah, because first of all, you'reNot, youDon't understand exactly what goes into that. A lot of Barbers like, I would never charge that, well, you're not obsessively focused. You don't want to be great in what you do. And that's fine. That's not like a dis that anybody, some people are fine being comfortable. And, and I've come to learn that too, especially, um, running this company for me,I'm going off on a tangent right now, but, but for me, um, you know, getting back on, on the topic of justBeing obsessed with focus, it's been something that's been constant in my life,I think, and, you know, everythingThat I do, whether it be in sports, uh, whether it be in of course, barbering. And now of course running, uh, getting student results. I mean, we have students who are doing, like making $3,000 a week doing a thousand dollars days, $2,000 weeks, um, you know, just expanding their business tremendously in a very short period of time and ethically as well, too, because of the approach. So, uh, before we get to this video, of course, or a little bit more in depth, uh, if you are interested in, in, in even joining a program like this, that actually gets some results, uh, you can go ahead and schedule a call with me. One-on-one directly. We could talk about if this is the right fit for you and really see if what you do. Uh, you're not a talker and you're actually do doer, uh, and see if you're a great foot to get results in this program. I'll leave the link down below and you schedule that call with me. Um, but you know, a lot of what I'm talking about, especially on my YouTube, we re we really switched the mindset of,Of barbers that come intoOur program to this thinking. And you'll see a lot of barbers that are in my program, too, that I shout out they'll all of a sudden, they'll start, you'll start seeing changes in them because they get very obsessive focused. They understand that true masters to be a true master of your craft. You have to be obsessed with focused. Um, for me, when I was cutting hair and charging a very low mountain, I think a lot of barbers, too, right?Uh, your attention is all over the place. You know,You want to be, you want to be healthy or your bodybuilder. You want to get in shape. You want to do recreational activities. Of course, there's tons of distractions, the barbershop music conversations, just. That gets you sidetracked from your main thing of actually scaling your business. And it's no wonder why. I never like thinking, looking back on it. It's no wonder why I'd never moved anywhere with my business for like two years. Like I never scaled up because I was so worried aboutOther things and like trying to do other things, but I wasn't making, keeping the main thing, the main thing I wasn't havingThis obsessive focus and saying literally no to everything else.Right. And even whenI got around people who were a little bit higher driven, even then, I didn't, it was all of them were pretty much still sporadic with their thinking. And I really like when I say very excessive focus, like, I mean, I will delete everything off my phone. I believe that almost all my apps, um, to where I make it very hard for people to even get in contact with me, except for my students. Um, because I just want to be solely focused on this one thing. I will go to the gym in the morning, come back home and just lock in and work on the program for about 12 hours straight and then goAsleep, then wake up, do it over again. And,And I think a lot of people, when they hear that obsessive focus like, wow, that's so boring. I'm like, well, you don't want to get results, right? If you want really good results, you don't care about the work. You just simply care about the result, because that is what you crave more than. Anything else you don't care about, staying comfortable, you don't care about in terms of, um, it actually hurts you more like I've come to realize it actually hurts me more. It's more painful for me just to stay where I'm at and stay comfortable than it is to go through, um, the process of getting results and, um, progression in my life. Um, and so for me, the more that I dive into this and, and I've seen like, you know, I, I, I've gotten more and more obsessed as the years go by because I, I start seeing this, this trend, the more, the more direct, uh, direct folks I have and more obsessive I have about my focus point, the better the output.So the obsessive inputs get results and outputs that people obsess over, which is kind of incredible. I mean, it's very simple when you think about it, but when you try to apply it, um, it's actually something that you have to have a lot of discipline. And, you know, for me, if I'm not, if I'm not super disciplined, not super focused, that should be a red flag right there that I'm not all in and what I'm doing. Um, I had a call. I have a accountability partner that I have, he lives out in London. I actually met him at a mastermind event. I went out to last year, uh, with one of my mentors and we've been staying in contact every single month to make sure, like, we talked about our business, stay in contact, um, and take count, believe each other to make sure we're still progressing.Um, and, uh, you know, for, for, I was probably at, uh, I actually started a very lower point with my business than him. He was actually the higher point. And he's been doing, he's been trying to do like three different things, right. Not staying focused. And I've been consistently staying at one thing and slowly but surely I, you know, it's not to like, be like, I mean, he's going to do fantastic, but my business has like, because I've just kept the main thing you may think, gotten Cicely focused over that. And didn't really go after the shiny objects outside of what I'm doing. My business has grown exponentially because of that. And when you take this same principle and apply it into barbering or into anything, and especially for our students, right. Because I thought for me, this was something I intuitively knew. And I thought everybody was on the same woman.And then, you know, when I finally realized, Oh and I everybody's on the same way, um, it actually becomes very, very easy to dominate right. In whatever you do, because a lot of people they'll get satisfied over a very small result, a very marginal small result that they get a little uptick, a little $5, $10 raise, I'll talk to barbers all day. I'm like, so what have you done? Like, when are you raising prices? Oh, probably just raised price at five bucks. I'm good, bro. People get like very marginal small increase in increments in their progression. And they, they say, they're good. They're comfortable. I just want to stay here again. But that's not what that, that's not for me. It's literally like, I get that, that I get big gains. Cool. I'm onto the next thing. Boom. On the next thing, boom. Onto the next thing.And it's this obsessive focus with progression that doesn't allow me to say now. Um, when I say playing all-in, like I said before, when people get some more marginal, like ticks in their, in their, uh, progression, at least for me what I've noticed and I've used to do this all the time too. I get like a little bit better at what I did. I see a little bit of progress and I'm like, Oh, it's time to expand. I gotta do this. I gotta, I gotta, I gotta start a clothing line. I got to start a company. People are love me. Right. And this is like the idea in the barber industry, especially everybody's like infatuated with having a brand it's like do something amazing first. And then go ahead. And once you charge that much, then you can have a little bit more understanding of what people actually want transactional wise, right.Business savvy, um, having a little bit more skin in the game to see where the market flaws are at to then, uh, take the opportunity and, and, and really go all in with it. Instead of doing a very high level thing that literally everybody is saturating the market with. And I think that's, that's a lot of what the barber industry is. Um, and that's not to say bad. And in fact, better than anybody that literally I did the same thing, right. I started a hair product. Uh, you can go back on my YouTube. I used to, um, uh, market it, right. I started a hair product and I was only charging like 40 bucks. I was like, people love me. I gotta, I gotta go. I gotta, I gotta get them something to buy. And this is what the, the mass, uh, I think understanding is especially just not just in Barbers history, but just people in general.Right. They get a little marginal success and they think, okay, cool. That's are branching out. No, if you just literally got a little, little bit of success, what are you going to do to, to 10 X that it's not adding more on or more on like, Barber's will say, like, I'll have barbers in my DNS, bro. I think I should start a YouTube channel. I just raised prices of five bucks. I think people need to know how it got here, but really don't you need it. You need to learn how to charge more. You need to learn how to do go from $5 increments to $20 increments. Um, you need to learn how to do this once every pandemic year and learn how to actually systemize this down to a three month process. Really for us, our students no less like we haven't won a 15 week cycle because everything that we do systemize wise and everything that's in our program, um, give some, if they're not on that level, they're doing something, terribly wrong.I messed the expectation too. Um, and I don't think Barber's have that expectation for themselves because there's been nothing that like, is like, it's just, Oh, you know what? I'll do it whenever I need to. But whenever you need to, when you don't like your comfort level and some people love their comfort level, um, again, getting off on random, random points, but back on obsessive focus. So the thing with, with unfollowing, everybody, right? Um, for me, I'm following everybody was literally me. Not only just saying, okay, cool, I'm going to the next level, my obsessed with focus, but playing all in. Right. I put my poker chips, everything in the middle of the table, deleting everything off. That's just another thing that I, I do. Um, and being able to have obsessiveFocusAnd, and really taking back control over, like where, like, it really started to become very apparent to me when I would log on to Instagram. Um, I would go ahead and see, um, of course I'm doing, like, I have a lot of people trying to like get information on the program. How can they get in, um, and all of this stuff in the DM. So I gotta be able to reply back. But when you have friends, I didn't really realize is when you have friends, even in the DMS, their story comes up and I would find myself sometimes, Oh, this is so-and-so wasn't he doing? Even though I would like really already dial back on my Instagram use, that was just like distracting. And now even like, I opened it up and there was like, Oh, post, okay, cool. Scroll through this a little bit. Okay. I'll go through that. Okay. Now I'm gonna go to work now. Instead I even find myself right now, and this is probably the most amazing thing. Now that I'm followingBuddy, I go in and I'll see nothing. And it mightBrain kind of goes like, it's like, Oh, a desire to have a dopamine spike. Right. The mind wants to go ahead and be like, Oh, I need to have, I need to be satisfied right now to get a little dope, clean, spike, and need to feel good. They go to Instagram. This app always makes you feel good. So you open it up. I don't even know why I'm opening it up. And I see nothing.And I'm like, huh, nothing. Oh,I close. And I get back right. To work. Right. And before, instead of like, Oh, well, since I'm already in here, I'll go ahead and look at this. I'll look at this, but now it's justShoo. And is laserLike focus and not really giving a about anything else. Um, and really just being obsessed over suit results. And for me, uh, my student results come numberOne. And if my lifeIs optimized for that, I'm doing something, terribly wrong.Um, you know, and for, for playing all in, like I said before, a lot of barbers don't play all in and that's why they don't get results. And whateverI mean by that is, is also if you've been watching my YouTube, YouTube videos. Um, as of recently, um, I talked about in terms of, I knew I didn't want to be a barber forever. I knew I wanted to go into business when I was charging 16 bucks, 20 bucks,But I wasn't all in with what I was doing. So how the am I ever going to expect myself toBe all in with business when I can't even be all in with something as simple and easyAs Barbary. And when I made that connection, I was like, Holy.Okay, cool. Let me just say that when, whenever that happens, but I have to go ahead and get this up to a level and be all in. I can't just be one foot in one foot out. Cause that's how you do. One thing is how you do it.Um, and if I'm not all in with this, I can not,Can never expect myself to be all in with anything else. And there's this incredible video. Um, and I I'm posting, I'm going to pose it, use that as a post in terms of my Instagram too. Um, so you can go and check that out,Um, uh,With today's YouTube video, but it's of Kobe, right? And, and it was a conference he was speaking up and a gentlemen in the crowd asked him, how do you, you know, have laser-like focus? How do you keep presence of mind? Um, andColby kind of,I made the connection very early on in his high school career. You know, he was in,You know, hisGeometry class for some, some class that he was taking. He wasn't paying attention as his fare in mind was somewhere else. It was spacing off. Um, but you know, that's what a high school kid does kind of space off. And that, that is what it is. Um,And then when you,He got into a game, I think it was, I think it was like a pretty big game for him. And it was like final seconds. And again, he was already, his mind started drifting, thinking about the celebration, everything of that sort. Um, and a guy got past him, uh, because he, he wasn't focused fully present in that moment. He was only thinking about celebration. They were ahead and his men got past them, went ahead and put up the rebound score. Um, and they ended up losing the game, right. And then the next day he goes back in the same class and he realizes, Holy, I'm doing this again. Like he's drifting away again. He's already thinking about the game when he's thinking about something else, he's not being present in class. And he made the connection with the Holy. Literally what I'm doing right now in class is literally what happened in the game. And he dedicated himself from that moment on, um, to being fully present, fully focused in every single thing that he does and every single action, because how you do one thing is how you do everything. So if you are all in with, you know, barbering right now, of course, nobody wants to be a borrower forever. Nobody wants to be 80 years old and still cutting hair.I think we can all agree to that. But ifYou're not all in right now, you're never going to be all in with the next thing. You're always going to be halfway in, halfway out, then always thinking, Oh man, I shouldn't be doing this. Oh man, I should be investing. Oh man, I should know, Oh, I should be doing four X.Stop it. Right for me, the best thing I learned was just say no,Say no to literally everything I now know is my favorite word. And I tell my students this in our programs to no, has to be your favorite word. And if it comes up too with April, you want to go? Nope. Don't want to do it. I got a plan. Hey bro, do you want to know? Don't want to do it? Everybody want to go? Nope, can't doIt. Hey, do you want to go outTonight? Nope. Nope. Don't want to Nope. Nope, Nope, Nope, Nope, Nope, Nope, Nope, Nope. I do not want to do it because that does not. That takes me away from my main thing that takes me away from myAggression. And some people might be like, Holy. Well, that's,It's kind of boring. Or like, why, why, why, why are you being mean? I'm not being mean. I'm being very nice and very, very,I'm putting myself first.Right? I'm putting what I want and why as I first, I don't think a lot of people do that. They think they put a lot of other people's wants and desires before their own. And that really creates like this like friction. Right? Cause you're always going to be resentful of the other person because I can't do this because of themSay no. Right. Your results come first. And for me,I even had to go ahead and do this just recently. I had a client when I was running a media agency, uh, still working with them. Um, and Austin is probably watching this right now. Oz and well, I'll just say it was with the gamma. Right? So, so one of my clients was gamma that I was working with, um, Michelle at the gamma, by the way, very, very phenomenal company, Austin, who is owner. Um, it's just, I have the most respect for him and my output of what I was doing for them and, and the, the work that we were doing for them as a client, um, wasn't up to the optimal level. And that wasn't really, really good of course. But I noticed it was taking me away from, and I wasn't putting out to optimal level of like also what I was doing with my students, because how you do one things, how you do everything.So if I'm not able to be a hundred percent all in with what they're doing right there, it's also going to be affecting when I'm going. Like my energy is dissipating, right. And I had to make a hard decision. It's not like, of course they're they, they take care. They took care of me very, very well. Austin was very, very, uh, nice, but I had to give him a constant look, bro. Um, we have to find somebody else to take my position because it is, it is not going in direction for me, at least, um, where I would want to go. And he, I think he was a little bit surprised. Right. And, but I think people have to understand this. Like when you see the writing on the wall, when you see yourself going in these other areas, you have to transition, you have to make a hard decision right there of like going all in.You have to make a decision. Cool. Am I going to continue to be half, half in half out? Or am I going to say no to everything else and make these hard decisions? Because the hard decisions are literally what nobody wants to do. Literally everybody will avoid the hard decisions and just be like, ah, I just don't want to make that decision. I'll just stay here. And that's why they continue getting the results they do when you have to make the hard decisions, make those hard, knows the things that are easy to say no to. It was like going out easy things to say no to is like drinking. I haven't drank in forever. And a lot of, you know, I was a partier. I used to like go all the weed all the time. I literally tried to go to bed by 10:00 PM every single night now because I'm optimizing my life and fully focused, uh, and to get student possession results, um, and building this program out to be the best because nobody else is doing.Um, and you know, well, like, like I said with Austin, he, I mean he was a little surprise. Um, but he understood. And when you, you kind of, and of course we made it work out for both sides in terms of, I made sure that they were taken care of because they were nothing but the best of me. Um, but those are the type of sacrifice you have to make. There are hard decisions that you have to make with being fully obsessed. It's not like an easy thing to do, but neither is being great. Being great is not something easy. It being great was easy. Everybody would be great, but if you truly want great results, you have to get through the hard nose. And, um, when I realized, you know, like, like the obsessive behavior that come, first of all, it comes very naturally to me, just from my sports background of growing up.Um, my father always, my father would always make me like on a game day, like, okay, just sit, do not move, drink water. He would make sure I'm fed, but he makes sure I don't do anything else. Very obsessed over in terms of like making sure you're prepared for the game. Right. Um, I think this follow me as a trend, especially throughout high school and then getting out, I didn't have anything to obsess over. Um, but when you, when you find something that works for you and you enjoy it, it becomes very, very easy. And then the results too makes it a lot easier. Um, and so I know I'm kind of going off in a bunch of random directions. It's been a long time, about 21 minutes now. Um, but really like, I think a lot of people were like, cool, this is, I understand the concept, but, but, but what the can I do about this?Right. Um, because we really want tangible information and tangible value, especially how to use your videos. I don't like just spitting out information and then, um, just saying it. So, you know, I kind of came up with like, like kind of track, at least what I do. Um, and then you guys can go ahead and implement this too. Um, and seeing the results that you can get. So first and foremost, um, it's something I do very pretty radically. And right now I'm actually in the middle of it. Um, I actually miss my timeframes, but it's, it's uh, called a hundred units of time. Right. And so what I do is for a seven day period, um, I track from the moment I wake up to the moment I go to sleep in 30 minute increments, everything that I do, and I write it down on a Google doc, I have a alarm that goes off every 30 minutes.Every time it goes off, just write everything that goes down, don't try to change up anything else. Um, and then after that seven days, period is up. I try to go ahead and chunk everything in terms of certain, uh, time buckets of like, okay, cool. This was like productivity or work. This was like wasted time. This was social media, this was relaxing. This was recreation, whatever it may be. Um, and then I tried to find exactly what I'm trying to do to get better results in. I was trying to get better results in relaxing. I'm not trying to get better results in recreation, more times that it's not going to be that more times than not. It's going to be, you want more results in your business. So what actually makes the boat go faster with that? Right? Is it scrolling on Instagram? Is it going on YouTube and watching stupid videos?Is it watching Gary V Gary V videos all the day? Probably not. Right. Probably not. And allow you like, Oh, like Gary V Gary B is a big talker and that's not anything against you. I love Gary V too, but I think a lot of people when they see Gary V um, he's not obsessed with Willy focus. He's not somebody that I would want to learn from because, okay. So he runs an agency, um, immediate agency. You look at the top five media agencies in the world currently. He's not on there. You looked at the top five. Uh, what else does he, he's a, uh, uh, motivational speaker. He's not in town. Oh, five paid at least right. Results wise. It's not top five. Um, I can actually Google up exactly what Gary he does. What does Gary B. Duke. And you can check this out yourself too, like simply Google.So he's a YouTuber. Is he a top five YouTuber? No, he's not getting paid like top five YouTuber. He's an entrepreneur. He is the top five world entrepreneur. No, uh, he's an internet celebrities. He taught five minutes celebrating. No, he's in, uh, authors. He top five author selling author. I don't, I don't believe so either. I think he's pretty at, I think he's pretty average at what he does at a higher level, but he's not great. Right. Um, and this is what I'm talking about in terms of like obsessively focused. I think Gary V's obsessively focused with working. And I think a lot of people are obsessive obsessively, um, focused on just working or being busy instead of, so instead of getting some results, another one, uh, who I used to love all the time. Cause I used to love Gary. He used to like, but I noticed that like a lot of things, it just didn't add up.Like I'm like, okay, I'm just being busy and getting some better results I am right now, but I want to get great results. This isn't what, this is what greatness is. Right. Uh, another one was grant Cardone. I used to look up to, and again, we're good enough on which asks me, we're going to go ahead and get into the other thing. So grant Cardone, uh, he's a very well-known individual on social media and everybody knows grant Cardone. Everybody knows Gary V of course. Um, what does, what does grant Cardone do? What does grant Cardone do? So obviously grant Cardone is a real estate agent, right? He's an investor, he's an author. He's a salesperson motivational speaker. Radio personality is a trainer and a real estate entrepreneur. Um, please tell me what he's taught five in because you can, you can definitely, he's not a top five real estate entrepreneur. Definitely not top five motivational speaker in terms of earning. Definitely not a top five, uh, earning an author on he's pretty good at everything. That's not to take anything away from it, but truly great people. Like if you look up the top five greatest, um, entrepreneurs, or even CEOs, real estate investors,You probably would never heard of them. Cause they're not talking. They're doing. AndWhen I started learning this, I was like, Holy, this blew my mind. I'm like, why the am I just going to be going out? Listen to these guys were not even top five in their industry. These are great for themselves. But if I don't, if I want exceptionally great results, why am I going to listen to exceptionally average people in their industry? Right. Um, so literally cut out everything that doesn't make the main thing, the main thing. And that's what really top five players do, right? Michael Jordan knew this very, very well. He would literally cut out all endorsement deals at a certain time during, uh, the, during the off season because he knew that's not what kept him paid. The endorsement deals, uh, were a by-product and the money also was a by-product and the lifestyle was a by-product of the work he did and the championships he won. So that's all he focused on work championships, work, win championships, put in work, wind championships, everything else comes as a by-product to that. I think everybody else, um, who likes to be average, people who get very comfortable with the byproducts don't get exceptional results.Um,Number two, you know, after, after tracking a hundred units of time and really, really, uh, seeing where your time like is going, I already said it before, say no to literally everything. Once you understand exactly what you want to accomplish, um, and you have a plan mapped out, literally say, no to everything. Well don't don't say, no everything, but just say no to everything, right? Don't don'tYes. Ma'am be a Noman of anything. Hey, do you wanna go? Nope. Hey, do you want Nope. Nope, Nope, Nope, no, no,No, no. Literally. Yeah. All my days planned out, out of my month, planned out, I have my day planned out. Uh, and I have my hours planned out almost down to a T. Um, and for me, this is not because I'm like, of course I'm obsessed really focused. I'm not OCD about this, but your life is built to spec you right where I am right now, where you are right now was built to spec. You built it to spec and it's not because of somebody else's doing. It's not because of somebody else's, um, you know, actions they did to you because you just didn't say no things. You were doing way too many things. You built this thing, your spec, you experienced it. And this is the result. This is the outputs that you get. You want to change it, you change your inputs, right?Say no to everything else. Find your a hundred units of time. Cut out, figure out what the pocket and what you want. Say no to everything that is not that thing. And then lastly is always delayed gratification, right? In all areas, right in dopamine spikes. This means, uh, for me, my diet, I try to go ahead and, uh, really take out even fruit. Now I try to take out fruit, um, and really try to have that just after I accomplished a good week and finished the week of work. Um, or even just like a little treat. Other than that, I'm pretty much, um, brussel sprouts, asparagus tilapia is, um, and it's not like bland food or like dry food or anything like that. Like I just keep my diet very, very strict. I keep everything very, very locked in because um, noticed is, and this is also in workout too, right?Like delay your gratification in like the rest of time. Um, you have to learn to love the pain. Um, because again, how you do one thing is how you do everything. When you're obsessively focused, you actually like the world becomes your, your classroom, right? You go ahead and I'm going to the gym. And I say, well, the same way I'm going to be working out the same way I'm going to be working with my program same way and be working with students, same thing. I'm going to get results with the same results I get in the gym. It's the same results I'm going to get with my students and the same results I'm gonna get my business. So I might as well be all in right now. Right. So when I go to the gym, I don't try to go ahead and speed up the workout and go ahead and try to go ahead and get through it.Um, I don't try to go there and look good. I go there, I get my work in and I try to stay in that pain. I learned to love it. I learned to get in the pain and learn to really settle down, to sit down into it because if you really watch yourself, um, if you work out a lot of people go ahead and try to work out and they'll try to go ahead and just get through that. Okay. Why would you try to get through working? Why would you try to get through getting results? Learn to love that, because that's where the happens at. That's where the, you gotta really love the pain making 30, 29 minute video Dean, second 67, 17, second videos of just straight talking and no edits. It's not fun, but it's really hard discipline. And being able to talk for that long and in terms of actually keeping up with my thoughts and also for those that watch it this far, you're actually like, that's also why I make these longer videos.If you watch all these long videos, you actually have some skin in the game to actually maybe get, maybe make it through element of mentorship because, um, it's a very hard discipline program and we go ahead and like, this is like, if you can't make it through these videos, you, you, you don't really deserve to go ahead and get the results that you want because you have to be laser lock focus for a long period of time and you have to be all in. Right. For me, my business, I'm all in. Um, I don't worry about investing. I don't worry about anything else. I don't worry about like putting, uh, this, this other thing or starting up into the business. I think a lot of people do,Um, because there's great opportunities in that. But whatI think, what people like realize at least is, or what would they, what they, what they start, what they start doing when they get the success levels, they start seeing all these great opportunities come their way, but, and they start getting like real world again. They want to be, they want that like, Oh, I made it. This is my time to rewards. Even when you make it, you got delayed gratification. Stay focused on that. One thing, say no to everything else. Because if I go ahead and try to start a clothing brand right now, if I go ahead and try to startAnything, taking my physical energyAttention away from my main thing that actually got me some results. SoWith thatAgain, a hundred youths and time say no to everything, delay gratification, all areas of life. This means diet. This means working out. This means, um, even like, that's why I even stopped drinking. I stopped, I stopped doing drugs and everything like that. I stopped doing like smoking or whatever, because that's all like instant gratification. You do action. You get instant gratification. That's how people that's like. You're literally, hardwiring your mind to where if you don't get that, it's like, Oh, I don'tWant that. ButSuccess literally, or like the results you have to go ahead and do an actionAnd not getting resultsAnd wait, and do an action again and do an action again and do an action again for an extended period of time. And then you see th the, the exponential results, like a couple months down the road, but people are so used to taking a drink, feeling the buzz, getting instant gratification.Woo. And then doing it all over again.So when they go ahead and take their mind to business, when they're going to take their mind into working out where they go and take their mind and into, uh, their diet,They're, right?They can't, they can't last with that. And when you get onto this type of level obsessive focus,Like I said, it becomeseasy to dominate because everybody else is worried about getting the little spikes of dopamine, getting the, um, instant gratification. And they're not focused on long-term results and you'll kill the competition with that. So if you want to kill the competition, say no to everything on follow everybody on Instagram, track your honey a hundred years of timeAnd be a doer. Don't be a top.Or, and don't be out here trying to be, um, doing and copying people who are well-known who try and figure out the who aren't well-known, who are doing 20 times better than people who are well-known because those people are doers. They don't talk for a reason. You don't know about them for a reason, do some information, do some like background search and do some studying on those people and how they operate. Because those are the people who should look up to not people that you, that are very famous fame and success and fame and results are two totally separate things. And most people will go ahead and go for the fame. Once they get small results, instead of wanting bigger and bigger results. And you must delay the same. If you want bigger and bigger results, if you want the fame, understand that doesn't come with results. It just doesn't people who want results, stay results. And really don't give a about that. And you know what, sometimes you become Jeff Bezos and you'd be going fame famous because you've got incredible results. Not because you changed fame.So with that, y'all be talking for 33 minutes. It's my, what time is it? 11. 18:00 AM. Yeah. So I got to go ahead and post this video. Uh, we're doing a Q and a call, a weekly, one of our two weekly, Q and a calls with, uh, meant elevate mentorship students. Um, like I said before, if you ever want, if you want to go and see if you actually have what it takes to go ahead and be an open membership, simply click the link down below. You can watch the little, uh, breakdown, video demo video, basically what, how we teach our students, uh, to really think and operate in their business and why they get some results in their business. Uh, and then you can apply, right? We don't allow everybody in this thing. And then, uh, if you check out, if we kind of feel like it's a good fit, we'll hop on a call with you.See exactly if you match up the spec, uh, and if it works, Hey, we'll get you in. But other than that, y'all, um, that's it for this week's video. Uh, if you did find this value, let me know what we found most valuable down in the comments, right? Especially you made it this far. Um, if you made it this far, literally say, yo, I made it to the end of the video. I did not skip it through cause that's a wind right there. Right. So with that, let me know what you found most valuable in this. Let me know if you even want me to go even deeper on this topic because I could definitely go a little bit deeper, um, in focus points. Um, yeah. And with that, like, let's get some results. Take what you learn in here. Take what the value was from here. Actually apply it because this is not just like,You know, someHow to flick out your wrists with the haircut. This is actually how you get results. So, um, with that, I'll see you on next week's video.
Daniel Contreras is spearheading the industry with his New Era model that helps overworked and undervalued barbers to work less and make more. His students are some of the fastest-growing barbers in the industry and he has helped them gain market dominance in their respected areas of business and online. If you're interested in getting out of the old traditional model of barbering and start your New Era journey, click the "FREE Demo Breakdown" button above to request a strategy session.